Event Recap: The Smoker Social With Jack Daniel’s and Hispaniola Cigars

On Thursday, February 27th, over 100 New York City cigar and whisky enthusiasts attended FineTobaccoNYC’s third “Smoker Social” at Merchants NY Cigar Bar. The event featured premium whiskey from Jack Daniel’s, including Jack Daniel’s Gentleman Jack and Jack Daniel’s Single Barrel. Guests also enjoyed the Hispaniola El Trabuco 1844 and the Tres Carabelas.

Starting at 7pm, the event ran well into the evening. Jack Daniel’s and Hispaniola were accompanied by TJ Kowalchuck’s solo performance of classic jazz and blues music.

Merchants NY Cigar bar, the venue for the event, offered guests access to their luxurious lounge area with full bar and food service, a level of luxury only three other venues in all of New York City can boast.

Previous FineTobaccoNYC events have featured premium spirits selections from Johnnie Walker, Brugal, Zacapa, Bulleit, Glenfiddich, and cigar companies including Espinosa, Moya Ruiz, Alec Bradley, Reinado, Hispaniola, La Hoja, and many more. Sign up for our mailing list below to hear about future events.

Matthias Clock: Brand evangelist, digital marketer, cigar and spirits expert specializing in consumer tasting and educational events. Matthias made the long trek from his hometown of Portland, Oregon to New York City in 2007, and in nine years has hosted more than 120 events and helped promote and launch dozens of cigar and whiskey brands in the U.S. In 2016, he joined the Cigar Journal Tasting Panel, blind-reviewing pre and new release cigars.