Vlada Stojanov’s Somm Cigars has introduced a new cigar blend named “Somm Rioja”. Currently in its soft launch phase, this product is being distributed to a select group of consumers ahead of its national debut at the Tobacco Plus Expo (TPE) 2024, scheduled for January 31 to February 2 in Las Vegas.
Craftsmanship and Blend Details Somm Rioja is crafted using a three-year-old Dominican corojo wrapper, a three-year-old Sumatra binder, and fillers from the Dominican Republic, aged between three and four years. This blend is a collaborative effort between Stojanov and Eladio Diaz’s Tabacalera Diaz Cabrera, based in the Dominican Republic.
Stojanov’s inspiration for this blend comes from the Rioja region of Spain, known for its Gran Reserva wines. The cigars are produced in two sizes:
- Somm Rioja Robusto: Measuring 5 x 54, priced at $13.50 per cigar or $135 for a box of 10.
- Somm Rioja Toro: Measuring 6 x 52, available at $14 per cigar or $140 for a box of 10.
Availability and Distribution Luxury Cigar Club, an online retailer and cigar subscription service, has already received a shipment of the Rioja blend. These cigars are being distributed to its subscription members.
Stojanov acknowledges the support he has received from Ben and Chris of Luxury Cigar Club, highlighting their contribution to his projects and their friendship.
Upcoming National Release The national release of Somm Rioja is highly anticipated at TPE 2024, offering a broader audience the opportunity to experience this new offering from Somm Cigars.