JM Tobacco has recently announced the rebranding of Espanola Cigars, marking a new chapter for the brand with updated packaging. The relaunch is set to be accompanied by a series of unspecified events and promotions.
Anto Mahroukian, President at JM Tobacco, expressed enthusiasm about reintroducing Espanola Cigars to both loyal customers and the broader global cigar community. Mahroukian emphasized the company’s continued commitment to the craft of cigar-making and a steadfast focus on quality.
The initiative behind the new packaging is to enhance the Espanola Cigars experience, aiming to make it more distinctive and memorable for consumers. Details on the specific changes in packaging or the nature of upcoming events and promotions were not disclosed in the press release.
As JM Tobacco repositions Espanola Cigars in the market, it reflects the company’s adaptability and responsiveness to evolving consumer preferences while maintaining its core values of craftsmanship and quality in the cigar industry.