The ultra-premium Scottish whisky, Chivas Regal, and Italian designer, Pininfarina, joined forces to create Chivas 18 by Pininfarina Limited Editions, which rolled out January 2, 2013 in over 30 countries.
The series includes two Chivas 18 collectible display cases and one made-to-order display unit, an artistic piece of furniture hand crafted in Italy by Pininfarina. Each includes a bottle of Chivas 18 with Pininfarina’s design notes and Italian company logo proudly displayed. The limited edition design theme is “The Drop” which dictates the shape of the pieces.
The first edition, based on a streamlined drop, a delicate shape in a rich blue metallic finish with a wood veneer, represents the oak barrels used during the aging process of Chivas 18, capturing 85 flavors in each drop. Chivas 18 by Pininfarina Limited (Edition 1) is priced at $145.
The second edition features a larger drop shaped case and solid wood inlay. Included are the limited edition bottle along with two glasses each individually numbered to symbolize the exclusive status. Chivas 18 by Pininfarina Limited (Edition 2) is priced at $585.
The third edition, with its smooth sleek shape, incorporates both Chivas 18 and Pininfarina’s values in luxury designs as well as the collection’s drop theme. This elegant piece of furniture features an oak internal structure, covered in aluminum. A light at the base brings this creative piece to life. At this time, the retail price is still unknown.
Chairman of Pininfarina, Paolo Pininfarina said: “Italian style means a sense of proportion, simplicity and harmony of line and we applied this sensibility to the designs we developed for Chivas 18.”