The new-to-market cigar brand unites the experience and talents of proven cigar industry luminaries.
Delray Beach, FL – Agape Lifestyle Inc., an emerging corporation specializing in luxury goods, specifically a portfolio of cigars and spirits, today announces the launch of Freud Cigar Co., a new-to-market luxury cigar house built by a group of the industry’s leading executives and master blenders. Taking inspiration from Dr. Sigmund Freud, one of the most prominent cigar enthusiasts and public intellectuals in world history, founders David Stadnyk and Luis Torres conceived of Freud Cigar Co. from a shared passion for premium tobacco and elevated experiences. The result is expert-crafted, innovative, small-batch blends, the first of which will be available in May.
Freud Cigar Co. launches with its debut collection, SuperEgo, blended by Wiber Ventura, blending prodigy and son of William Ventura, the renowned grandmaster blender and currently Freud’s Head of Production, Quality Control and Chief of Factory. The name SuperEgo is inspired by one of the three agents in Freud’s model for psychoanalytic theory, namely, the moral standards by which the ego operates. Crafted at the Dominican Republic’s industry-leading Tabacalera William Ventura, the debut SuperEgo Collection features a blend that is a combination of Dominican and Nicaraguan filler, with a Sumatran binder and Ecuadorian wrapper that add to the complexity during the smoking experience. All tobacco has been aged for at least 3 and a half years or more. SuperEgo will launch in four sizes: Toro (6 x 52), Robusto Extra (5 x 54), Lonsdale (6.5 x 42) and Magnum (6 x 60). Cigars will be available for purchase nationally beginning in May, and will be distributed by Illusione Cigars out of Reno, Nevada, under the direction of Founder and industry icon Dion Giolito.
“I have been elated to blend and develop the SuperEgo collection for Freud Cigars,” says Wiber Ventura, Master Blender, Freud Cigar Co. “The opportunity to work with my peers across the industry on this bold new project has been an incredible experience, and I’m really looking forward to sharing what we’ve created with the cigar community.”
A seasoned luxury sales, retail and marketing executive with a decade of experience in the cigar space, Torres has led architecture, national operations, and growth strategy for some of the most prominent luxury cigar brands, spanning roles such as General Manager of Davidoff of Geneva’s US flagship store in New York, National Director of Retail for Davidoff of Geneva, and CEO of the largest luxury cigar retail chain, Casa de Montecristo. Torres brings a wealth of connections and knowledge that will support the future of the Freud brand, drawing upon additional sought-after talents in the industry who have experience crafting some of the world’s finest and rarest cigars.
“It has been an unbelievable journey to build this new and innovative brand with old friends and new friends, who are some of the most talented and respected leaders in the industry. I am thrilled for this first step, and for what is to come,” says Luis Torres, Co-Founder, Freud Cigar Co.
Under the umbrella of Agape Lifestyle Inc., Freud Cigar Co. has a strategic growth model with sales projections and product innovation into 2024 that will establish its status well beyond entry to the category and position it for sustained growth over the next 24 months.
The brand will expand with its next release to come later this year. For more information, please visit freudcigars.com.
ABOUT FREUD CIGAR CO.
Owned by Agape Lifestyle Inc., Freud Cigar Co. was founded by Luis Torres and David Stadnyk, born from a shared passion for premium tobacco and elevated experiences. Uniting cigar industry talent, Freud Cigar Co. provides a rare opportunity for cigar industry luminaries to collaborate on their own collection for the luxury market. The result: innovative small-batch blends for discerning cigar consumers, rooted in the namesake of one of the most prominent cigars enthusiasts and public intellectuals of all time, Dr. Sigmund Freud. For more information, please visit freudcigars.com.
ABOUT AGAPE LIFESTYLE INC.
Agape Lifestyle Inc. is an emerging corporation with a growing collection of unique brands created for – and by – global tastemakers. Founded by leading financier and philanthropist David Stadnyk, Agape aims to serve as a global leader in luxury lifestyle products for discerning patrons. Curating products and experiences that are bold, sumptuous, and truly original, Agape Lifestyle Inc. launches its portfolio with the introduction of new-to-market luxury cigar house, Freud Cigar Co.