Great King Street to Release Scotch Whiskey Made for New York

A Scotch Whisky Blend Made Just for New York

Great King Street to Release the First of its Limited Release Regional Blends

GREAT KING STREET, the Blended Scotch whisky specialist brand launched by the Compass Box Whisky Company last year, has announced they will launch next month their NEW YORK BLEND, the first of the brand’s Limited Release regional blends.

Compass Box founder and Great King Street whiskymaker John Glaser explains: “We were approached by the New York Whisky Fest last year asking us to debut a new whisky at this year’s festival, and I thought this would be a great opportunity to start a series of regional blends, something I’ve wanted to do for a long time. What better place to begin than New York?”

Glaser has long been inspired by the old Scotch whisky blending houses of 120 years ago who commonly made different blends for regional tastes. He has also been inspired by the ways in which blends were made in this period, delivering far more flavour than those of today. These things have formed the basis of his whiskymaking approach for the Great King Street brand.

For the New York Blend, Glaser made two key discoveries that inspired this one-off, limited edition bottling. One was an ancient New York Times article describing an 1890s bartender named Patrick Duffy who was responsible for instigating the importation of branded Scotch whisky in glass bottles for the first time into New York. Second, was an old Scotch blend recipe from a Glasgow blending house from the same era. Glaser fashioned a blend based on the old recipe and dedicated the bottling to Duffy, and the New York Blend was born.

What sets this Great King Street blend apart from Scotch whisky blends of today is flavour. The New York Blend uses lots of peaty single malts, plenty of sherry cask-aged single malts, and a much higher proportion of malt to grain whisky (80%/20%) than is typically used today (generally 30%/70%).

The Great King Street “New York Blend” will be launched on Saturday, October 27th, 2012 at the New York Whisky Fest at the Marriot Marquis hotel in Manhattan. Only 1,840 bottles are being released and it will be available primarily in the New York metropolitan area and via the Compass Box Whisky Company web site. The suggested US retail price will be $75.00. Glaser plans more Great King Street regional blends in the future, but for now he is mum about the details of where or when!

ABOUT GREAT KING STREET www.greatkingstreet.com
“This is more than a brand; it’s a mission. A mission to get people – all people – to take a fresh look at Blended Scotch; to join in the Rebirth of the Blend: in how Blends are made, how they are viewed, how they are consumed.” – John Glaser, Whiskymaker

Great King Street is a new range of whiskies solely dedicated to Blended Scotch Whisky. The first in the range, the Artist’s Blend, launched in 2011. The name and label are inspired by Compass Box’s registered office address in Scotland – 24 Great King Street, in Edinburgh. By applying the same skill, techniques and philosophy used for the Compass Box Signature Range of whiskies, Great King Street will offer a style and approach to Blended Scotch that has not existed before. The keys are using individually chosen casks from some of Scotland’s best distilleries, a high proportion of malt whisky, truly excellent quality grain whiskies, and the careful use of new French Oak aging for added complexity. All bottled at a natural colour and without chill-filtering. They call whiskies made with this approach ‘craft blends’.

Glaser explains, “In a world where malt whisky gets all the attention, people often overlook the pleasures of good Blended Scotch. We believe that Great King Street will change this. There are good reasons why the blending of grain whisky and malt whisky has been the mainstay of the Scotch industry for over 100 years. Well-made Blended Scotches have an elegance and approachability that make them a joy to drink. Great King Street will offer a new and compelling alternative for both whisky enthusiasts who ordinarily drink only malt whiskies, and for whisky novices.”

ABOUT COMPASS BOX (www.compassboxwhisky.com)
The Compass Box Whisky Company is a boutique Scotch whiskymaker and craft blender, started in 2000 by John Glaser. Compass Box produces and bottles a range of Scotch whiskies, available in over 25 countries around the world. A four-time winner of the Whisky Magazine Innovator of the Year award, Compass Box is known throughout the whisky world for quality, innovation and passion for great whisky. The Compass Box signature range of whiskies includes Asyla, Oak Cross, The Peat Monster, The Spice Tree and Hedonism. They also produce limited release whiskies annually, and Orangerie, a Scotch whisky infusion. Their latest creation is a ground-breaking range of Blended Scotch whiskies called Great King Street. The first in the range is Artist’s Blend.

ABOUT JOHN GLASER
American ex-pat John Glaser started Compass Box Whisky Company from the kitchen of his west London home in 2000. Having started his career on a path to become a winemaker, then re-routing himself through the corporate world and ending up as marketing director for Johnnie Walker in London, Glaser has a unique perspective on both the creation and the marketing of Scotch whisky.
Glaser established Compass Box based on his commitment to evolving practices in the industry to make great Scotch whisky more approachable and relevant to more people. From the beginning, his vision has been to create one of Scotland’s finest and most exciting whisky companies, re-establishing the standards for quality and style in the industry.